GEO

Initial improvements can be seen in 2–4 weeks. Full optimization typically takes 2–3 months as AI engines index and understand your updated content, structured data, and inbound authority signals.

Traditional search engine optimization (SEO) helps your web pages rank in organic results on Google and other search engines through on-page SEO (title tags, meta descriptions, URLs, headers), technical work (crawl optimization, indexing, mobile-friendly design, user-experience), and off-page signals (backlinks, inbound links, linking authority). Google Analytics and search rankings data guide the strategy. GEO targets AI assistants directly — ChatGPT, Gemini, Perplexity — which don't use the same ranking factors as Google. A complete digital marketing strategy needs both: SEO for organic traffic and click-through rate from search results, GEO for AI recommendations. We combine both.

Yes — local GEO is one of the most powerful tactics for local businesses. When searchers ask AI "best web designer near me" or "accountant in Brussels," you want to be the answer. We optimize your local search presence so AI engines know your niche, location, and services — just like local SEO improves your search rankings on Google for location-based search queries.

Content marketing is the backbone of GEO. AI engines are trained on text — the more high-quality, relevant, and keyword-rich content your web pages have, the better AI understands and recommends you. We focus on content that avoids duplicate text, targets long-tail search queries, maintains topical relevance and relevancy, and uses proper meta descriptions and title tags. This boosts both your SEO ranking and your GEO visibility. Good content also improves click-through rate from organic results by answering exactly what a searcher is looking for.

Yes — citation building, backlinks, and inbound links from authoritative websites are central to our GEO process. AI engines learn from the web — when trusted sources (directories, ecommerce platforms, industry websites, search marketing publications) mention your business, you become more credible to AI. This linking work overlaps with traditional SEO and improves both your search rankings and your AI recommendations simultaneously. We also analyze competitor backlink profiles to find linking opportunities you're missing.

No. GEO complements your SEO strategy — you still need traditional SEO for Google rankings, PPC/AdWords for paid search, and content marketing for inbound traffic. GEO adds a new layer of visibility so that when AI assistants are asked about your niche or industry, your business is on the first page of their recommendations.

We optimize for ChatGPT (OpenAI), Claude (Anthropic), Perplexity, Google Gemini, and Microsoft Copilot. Each has different signals — some rely on web crawling, others on their training data — so our tactics are tailored per platform.

Absolutely. Local GEO is incredibly powerful for small businesses. When someone in your niche asks an AI assistant for a recommendation, you want to be the answer for your city or region — whether that's Brussels, Ghent, Antwerp, or beyond.

We offer one-time GEO setup starting at €499, or monthly GEO management from €199/month. Custom packages available for larger businesses or competitive niches.

Many traditional SEO techniques and SEO tools directly complement GEO. Key overlapping techniques include: proper anchor text in link building; ensuring pages are correctly indexed with no duplicate content or spam; using Google webmaster tools (Search Console) to monitor crawl issues that webmasters need to fix; avoiding black-hat tactics that harm your PageRank; and building internet marketing and online marketing authority through search engine marketing campaigns. Pay-per-click (PPC) keeps your brand visible across search engine results while your organic GEO presence builds — combining both gives you full-funnel coverage.

All industries with search queries benefit, but especially: consultants, lawyers, accountants, healthcare providers, real estate agents, local services, and B2B businesses where potential clients use AI to search for and evaluate options before contacting a webmaster or service provider.